Patricio Xavier Martinez
ESMTY --:--

05 / 07, AI services

Dr. Carlos Zertuche

The online home for an organizational development expert, with an AI agent grounded in his own work.

Active build
  • Next.js
  • Claude
  • pgvector
  • Supabase
  • WhatsApp
  • Google Calendar
Role
Builder and growth partner
Stage
Active build
Sector
AI services
Market
Mexican companies with 50 or more employees
Started
3 November 2026

(01)

What it is

Dr. Carlos is a close friend and an organizational development consultant who has given hundreds of talks to major Mexican companies. His reputation offline is strong; this gives it a home online, built around him as a person.

(02)

The problem

Great experts are often invisible online, so the companies that need them can't find them.

(03)

What it does

  • A site built around his method

    Restructured to explain how he works and why it works.

  • Dr. Carlos AI

    An agent built on Claude that searches his books, articles and talks before it answers, so every reply is grounded in his own work.

  • A concierge on WhatsApp

    Answers questions and books meetings straight into his calendar.

  • A growth engine

    Finds Mexican companies with 50 or more employees in the national business directory and drafts the outreach. A person reviews and sends every message.

(04)

Timeline

  1. An expanded site built on the design of his current one, following his new business brief.

  2. A private console for Carlos, and his video over the main photo.

  3. Safer assistants with their own knowledge base, WhatsApp scenarios and a response filter.

  4. A new home page that walks through the consultation in five stages, video testimonials, and content he can edit himself.

  5. The method and FAQ pages rebuilt, and a mobile pass.

  6. Today

    Active build

  7. Next

    Add his methodology from his books and launch the outreach program.

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